MICE initiatives

Co-sponsoring the local community

We convert your MICE requests into projects for promoting the local area!

Every year, as Ticino Tourism we receive a number of direct requests regarding the organisation of corporate events, meetings, seminars and incentive trips. To thank clients and local partners, in 2019 we decided to convert all MICE requests into investments dedicated to promoting the region.

Ticino’s first “MICE” wine

In collaboration with Vini & Distillati Angelo Delea SA, we planted 94 grape seedlings in a vineyard in Quartino. As of 2022, it has been possible to harvest this vineyard, which has since grown and been properly tended, and now we are ready to present the "MICE" wine of Ticino.